Project Goal
This logo is created for a personal stylist focused on sustainability and helping their clients find their style. My client wanted a minimal, legible logo that conveys friendliness and a non-judgmental approach used in their work. We chose a typographic logo based on a Sans Serif type for a minimalistic and elegant logo. The four earthy colours convey sustainability, friendliness and care. 

Deliverables
• Created a logo and supplied the customer with ai and png files
• Designed a set of icons for Instagram highlights
• Created a style guide to keep the brand identity consistent
Other suggested options
Mood Board
Images: Freepik.com & Unsplash.com. These mockups have been designed using images from Freepik.com & Unsplash.com.

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